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EIF3004           BEHAVIORAL ECONOMICS
            3 Credits

            Pre-requisite     Passed EIA2007 Microeconomics II

            Learning          At the end of the course, students are able to:
            Outcomes
                              1.   Determine the missing behavioral elements of traditional economic models.
                              2.   Describe the behaviourist approaches to economic models.
                              3.   Apply the main concepts of behaviour to a variety of other economic fields.

            Synopsis          This course considers the traditional theories and models of economics and analyzes how
                              behavioral  economics  begins  to  move  away  from  these  models  by  relaxing  traditional
                              assumptions. It also analyzes the connection between economics and behavioral sciences.
                              This course aims to provide a grounding main area of study within preferences and choice,
                              beliefs and biases, choice under uncertainty, mental accounting, and game theories.

            Medium of         English
            Instruction

            Assessment        Continuous Assessment   : 50%
            Weightage         Final Examination             : 50%




            EIF3005           DIGITAL ECONOMICS
            3 Credits

            Pre-requisite     None

            Learning          At the end of the course, students are able to:
            Outcomes
                              1.   Demonstrate understanding on the basic theory of digital economics.
                              2.   Examine policy issues related to digital markets.
                              3.   Explain  the  impact  of  digitalization  on  the  society,  the  economy  and  regulatory
                                  framework.

            Synopsis          The  digitization  of  the  economy  without  doubt  has  transformed  individuals  life  and
                              businesses operation. It also post many policy challenges and inability to understand the
                              operation of digital market will lead to ineffective policy formulation. This course will take
                              students  to  the  journey  of  understanding  the  digital  economics  and  its  impact  on  the
                              society, regulation and the economy. The first part covers basic theory in digital economics
                              including network effects, value creation models, digital business models. Part two studies
                              how the digital economy influences societies, environment, regulations and the economy
                              at the macro level.

            Medium of         English
            Instruction

            Assessment        Continuous Assessment   : 60%
            Weightage         Final Examination             : 40%
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