Page 123 - RESEARCHER PROFILE BOOK
P. 123
YEAR
2024
department of Media and Communication studies
RESEARCH INTERESTS
Media Studies
Publishing Studies
RESEARCH KEYWORD
New media and audience, publishing
technology, digital marketing, social media.
SELECTED PUBLICATIONS
Wan Sulaiman, W. N. A., & Mustafa, S. E. (2020).
dr. Theory on Exploring Acceptance and Adoption of
Digital Textbooks: A Guide for the Book Publishing
SITI EZALEILA MUSTAFA Industry. Publishing Research Quarterly, 36(3), 381-
ezaleila@um.edu.my 398. doi: 10.1007/s12109-020-09742-0
Wan Sulaiman, W. N. A., & Mustafa, S. E. (2020).
Usability Elements in Digital Textbook Development:
EDUCATION A Systematic Review. Publishing Research
Quarterly, 36(1), 74-101. doi:10.1007/s12109-019-
PhD, (Arts) 09675-3
Universiti Malaya (UM)
Katan, R., Mustafa, S. E., Adnan, H. M. (2018). The
M. Publishing Studies, (Penerbitan) Readiness of E-Publishing Among Malaysian Book
Universiti Malaya (UM) Publishers. Publishing Research Quarterly, 34(3),
362-377. doi: 10.1007/s12109-018-9589-9
BA (Pengajian Media), (Pengajian Mustafa, S. E., Mohd Adnan, H. (2017).
Media/Pengajian Antarabangsa) Crowdsourcing: A Platform for Crowd Engagement
Universiti Malaya (UM)
in the Publishing Industry. Publishing Research
Quarterly, 33(3), 283-296. doi: 10.1007/s12109-017-
UMEXPERT LINK 9525-4
https://umexpert.um.edu.my/ezaleila.html
RESEARCHER ID SELECTED ACHIEVEMENTS
B-9789-2010 (Web of Science) Academic Panel for the Master of Communication
https://orcid.org/0000-0003-0010-8807 Program, Melaka Islamic University College
Scientific Member MEDCOM 2023
SCOPUS ID Manuscript Evaluator for Advanced Journalism and
Communication
56393977700
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