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PROGRAMME GOAL
The Master of Sports Administration and Leadership is an advanced program specially
designed to produce highly skilled sports leaders. The goals and objectives of the educational
program (PEO) are in line with UM’s vision, mission and goals with an emphasis on the highest
quality of knowledge and the latest. Its focus on practical research and applications can
advance knowledge and have direct implications for the nation and its people in general.
Emphasis is also placed on the elements of professionalism, problem solving methods,
communication, leadership and high ethical values.
PROGRAMME EDUCATIONAL OBJECTIVE (S)
PEO 1 Expert in sports administration and leadership and able to apply and adapt it in
sports organizations and industries.
PEO 2 Possess professional ethical values and displays autonomy and responsibility
in sports administration and leadership.
PEO 3 Acquire practical, interpersonal and communication skills in sports
administration and leadership and able to engage in entrepreneurship and
sports careers internationally.
PROGRAMME LEARNING OUTCOMES (PLO)
No Programme Learning Outcomes
PLO1 Integrating knowledge and understanding in sports administration and
leadership analytically and critically
PLO2 Apply practical skills in sports organization and industries by incorporating
several techniques and strategies in the field of sports administration and
leadership
PLO3 Using digital technology and creative’s activity assessment design in sports
administration and leadership systems
PLO4 Practicing high values and ethics professionally in decision making process and
consulting services
PLO5 Demonstrates right to autonomy, independence and interpersonal skills in sports
leadership
PLO6 Apply the authority of knowledge in resolving conflict in sports administration and
leadership by providing effective solutions
PLO7 Practicing effective communication in disseminating knowledge, skills and ideas
of sports administration and leadership in sports organization
PLO8 Mastering personal skills and entrepreneurial values in organizations and sports
industries