Page 47 - DMgt_Handbook_2019-2020

At the end of this course, students are able to:
1. Appraise concepts, theories and methods in
finance discipline.
LEARNING 2. Discuss current knowledge gaps, issues and
OUTCOMES contemporary advances in finance research.
3. Synthesize finance theories with current financial
issues towards development of theoretical
research framework in finance.
This course is design to expose students to issues in finance
theories, research methods and empirical evidence. This
course examines the fundamental finance theories,
concepts and principles for the student to identify the
SYNOPSIS relevant theories applicable to their own research. It discusses
the relevant research methods for the student to develop
their analytical skills in research. The topics covered are
Corporate Finance, Asset Pricing Theory, Efficient Market
Hypothesis and Risk Management.

COURSE TITLE ISSUES AND PRACTICES IN MARKETING

COURSE CODE CVA 8003
At the end of this course, students are able to:
1. Appraise concepts, theories and methods in
marketing discipline.
LEARNING 2. Discuss knowledge gaps, issues and contemporary
OUTCOMES advances in marketing research.
3. Synthesise literature in marketing towards the
development of theoretical research framework in
marketing.
This course is designed to expose student to the issues and
practices in marketing discipline. It also discusses issues, gaps,
and future of marketing research. In addition, students are
SYNOPSIS required to synthesise literature in order to develop a
conceptual/theoretical research framework. It discusses the
relevant research methods for the student to develop their
analytical skills in research.

DOCTOR OF MANAGEMENT (DMgt) 43 | P a g e