Page 119 - Bachelor of Nursing Sciences

FACULTY OF MEDICINE, UNIVERSITI MALAYA

http://medicine.um.edu.my
MID 2017: Event Management Project

2 credits

Learning Outcomes:

At the end of the course students are able to:

1. Develop a proposal based on key elements in organising an event. (P2)
2. Execute the planned event by applying the communication and management skills. (A1)
3. Demonstrate a sense of responsibility and teamwork dynamics in organising the event. (A2)

Course Synopsis:

This practical event management course will provide students with a structured approach to
operational and creative fundamentals, from inception to debrief. Students will learn on how to
develop and deliver successful events with a focus on meetings, talks, seminar, conferences and
others.
Students will learn how to develop budgets, work breakdown structures, and gain an insight into
risk mitigation and contingency planning. They will also explore the key elements and processes
involved in format and venue selection, event registrations, catering, accommodation, transport,
theming, security, entertainment and stakeholder.

Reference Texts:

Shannon, K. (2016) The complete guide to successful event planning (3rd ed) Florida: Atlantic Pub.
Group, Inc.
McDonnell, I. & Moir, M. (2014). Event sponsorship London: Routledge/Taylor & Francis Group

Course Assessment:

Course will be assessed by:

Continuous Assessment (100%) - Week14

Final Examination: None

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