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INDUSTRIAL ECONOMICS


              EIB3006          INDUSTRIAL ECONOMICS
              3 Credits

              Pre-requisite    None

              Learning         At the end of the course, students are able to:
              Outcomes
                               1.  analyze various concepts and theories of industrial economics;
                               2.  identify various issues and ethical aspects related industrial economics; and
                               3.  explain industrial economics issues using related theories.

              Synopsis         The  course  discusses  theoretically  and  empirically  the  structure,  conduct  and
                               performance of the industry. Among the topics to be covered are economies of
                               scale,  market  concentration,  entry  barriers,  vertical  integration,  diversification,
                               oligopolistic  competition,  technological  progress,  advertising  and  competition
                               policy.

              References       1.  Fatimah  Said  dan  Saad  Mohd.  Said  (2003).  Ekonomi  Perindustrian.  Kuala
                                   Lumpur: DBP.
                               2.  Carlton,  D.  W.  &  J.  M.  Perloff  (1994).  Industrial  Organization.  New  York:
                                   Harper Collins.
                               3.  Hay, D. A. and J. M. Morris (1991). Industrial Economics and Organization.
                                   New York: Oxford University Press.
                               4.  Clark, R. (1985). Industrial Economics. Oxford: Basil Blackwell Ltd.

              Soft Skills      CS1, CS2, CS3
                               CT1, CT2, CT3
                               KK1, KK2

              Assessment       Continuous Assessment   : 40%
                               Final Examination             : 60%



















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