Page 119 - Copy of 2025 FASS PROFILE BOOK (18 x 24 cm)

YEAR
2025

department of Media and Communication studies

RESEARCH INTERESTS

Health Communication
Digital Journalism
Social media effect
RESEARCH KEYWORD

Journalism practice, wellbeing, media usage

SELECTED PUBLICATIONS
Gong, J., Firdaus, A., Said, F., Iffat, A., & Xu,J (2022)
Pathway linking Media Use to Wellbeing duringthe
COVID-19: A Mediated Moderation Study, Social
dr. Media +Society,(SSCI Q1)
Gong, J., Firdaus, A., Aksar, I. A., Alivi, M. A., & Xu, J.
Gong Jiankun (2023). Intertextuality and ideology: Social actor’s
representation in handling of COVID-19 from China
jk_gong@um.edu.my
daily. Journalism, 0(0).
https://doi.org/10.1177/14648849231157243 (SSCI
Q2)
EDUCATION Amira Firdaus, Iffat Ali, Jiankun Gong, (2022) Small
PhD, Media Studies, (Penerbitan / Percetakan) world sampling: Qualitative sample reliability and
Universiti Malaya (UM) validity for efficient and effective recruitment of
journalists as research participants Journalism, (SSCI
MA, (Multimedia)
Universiti Malaya (UM) Q2)
Jiankun Gong & Amira Firdaus (2022) Is the
BA (Hons) (Media Studies) Pandemic a Boon or a Bane? News Media Coverage
Universiti Malaya (UM) of COVID-19 in China Daily, JournalismPractice, DOI:
10.1080/17512786.2022.2043766（SSCI Q3）
Gong, J., Said, F., Ting, H. et al. (2022). Do Privacy
UMEXPERT LINK Stress and Brand Trust still Matter? Implications on
https://umexpert.um.edu.my/jk_gong.html Continuous Online Purchasing Intention in China.
Current Psychology . https://doi.org/10.1007/s12144-
RESEARCHER ID 022-02857-x （SSCI Q1）
GLU-3582-2022 (Web of Science)
https://orcid.org/0000-0003-3785-7449 SELECTED ACHIEVEMENTS
Associate Editor: Young Consumers
SCOPUS ID Visiting Professor: Krirk University, Thailand
58055368300 Lifetime Membership: Chinese Communication
Association

114 | fass researcher profile book 2025