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APPENDIX - Details of Elective Courses




         COURSE TITLE                          Sustainable Service Innovations
         COURSE CODE                                       CQC7051
                            At the end of this course, students are able to:
                               1.   Determine different types of technologies in service innovation in
                                    different industries and the nature of the innovation.
                               2.   Compare the different types of service innovation, its role in the
                                    economy, nature of innovation, and sustainability of the
                                    innovation.
           LEARNING            3.   Appraise the service innovation design to existing services by
           OUTCOMES                 applying the concept of new service development, service quality,
                                    service encounters, supporting facility, location, and project
                                    management.
                               4.   Relate the service operation in areas of demand forecasting,
                                    managing capacity and demand, managing waiting lines, service
                                    supply relationships, managing facilitating goods and growth, and
                                    globalisation of services.
                            This  course  provides  a  detailed  understanding  of  the  concepts  and
                            theories  in  service  management.  It  also  directs  the  student  on  the
           SYNOPSIS         understanding  of  the  important  issues  that  need  to  be  examined  in
                            designing a new service enterprise. Students are also required to apply
                            the knowledge of service operations.


         COURSE TITLE                           Sustainable Entrepreneurship

         COURSE CODE                                       CQC7057
                             At the end of the course, students are able to:
                               1. Analyse the entrepreneurial mind set in terms of strategies,
                                  approach, attitudes, and behaviour.
           LEARNING            2. Determine sources of finance and human capital for venture
           OUTCOMES               creation.
                               3. Differentiate sources of finance and human capital for venture
                                  creation.
                               4. Integrate various components of a business plan.

                             This  course  is  designed  to  prepare  students  to  succeed  in  the  new,
                             global  economy  by  coaching  them  to  think  and  acts  like  an
                             entrepreneur. In addition, the course will also briefly through light on the
           SYNOPSIS          skills  required  to  acquire  and  manage  ventures  within  and  outside
                             corporate  environment.  Course  topics  include  the  entrepreneurial
                             revolution,  the  business  opportunity,  venture  and  growth  capital,
                             entrepreneurship beyond start-up and developing a business plan.




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