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48 BACHELOR OF SPORTS MANAGEMENT SCIENCE 2020/2021 ACADEMIC SESSION
Course Code VIA3012
Course Title Organizational Behaviour in Sport
Credit 3
Medium of Instruction English, Malay
Course Pre-requisite(s)/ Minimum None
Requirement(s)
Course Learning Outcomes At the end of the course, the students will
1. Identify organizational behaviour theories within sport setting;
2. Apply the theories of organizational behaviour; and
3. Evaluate on the organizational behaviour within sport setting.
Synopsis of Course Contents This course introduces students to the interactions among individuals in the work group
context within organizations. Factors that affect job performances such as individual
motivation and attitude, role perception and physical work environment will be discussed in
detail. The discussions will refer to current sport issues. At the end of the course, students
are expected to be more concerned with their abilities in understanding, creating and
controlling positive relationships among co-workers in a workplace.
Main Reference 1. Woo (2013). Understanding Organizational Behavior in Research: Applications to Sport
Organizations.Lambert Academic Publishing.
2. Smith, Stewart & Haimes (2012). Organizational Culture and Identity: Sport, Symbols
and Success. Nova Science Publications
3. Stewart & Skinner (2014). Organizational Behaviour in Sport (Foundations of Sport
Management). Routledge
Assessment Weightage Continuous Assessment : 60%
Final Examination : 40%
Soft Skills Communication Skills: CS1-CS3
Critical Thinking and Problem-solving Skills: CT1- CT3
Professional Ethics and Moral: EM1-EM2
Course Code VIA3013
Course Title Sport Hospitality Management
Credit 3
Medium of Instruction English, Malay
Course Pre-requisite(s)/ Minimum None
Requirement(s)
Course Learning Outcomes At the end of the course, students are able to:-
1. Differentiate various hospitality theories in sport
2. Explain the objectives of sport hospitality
3. Apply hospitality theories and methods of hospitality in sport
Synopsis of Course Contents This course views how sport hospitality is implemented as part of the sport industry’s main
activities. Among the main course’s aims are to identify the sport hospitality objectives dan
compare them with professional sport hospitality practices outside the country.
Main Reference 1. Supovitz, F. (2013). The Sports Event Management and Marketing Playbook. Wiley &
Sons; Hoboken, NJ.
2. MacDonald, I. & Moir, M.(2012). Event Sponsorhip. Routledge; New York, NY
3. Stephen, J. P (2011) Tourism Management. Heinemann: London
Assessment Weightage Continuous Assessment : 60%
Final Examination : 40%
Soft Skills Critical Thinking and Problem-solving Skills: CT1- CT3
Life Long Learning and Information Management: LL1-LL2
Professional Ethics and Moral: EM1-EM2